Cube Storage Pioneers
AutoStore was invented out of necessity. In the 1990´s the Hatteland Group
became the largest distributor of electronic components in Northern Europe.
A new large warehouse was built, but shelves were filled to capacity in the first month.
Something had to be done. Instead of building another warehouse to secure business
expansion, Hatteland’s Technical Director Ingvar Hognaland had an epiphany:
Why store things like dominos, when we could store them like a Rubik’s cube?