eXXpozed Achieves 87% Reduction in Warehouse Footprint with AutoStore

eXXpozed has overcome its immediate challenges and positioned itself for continued success in the competitive sportswear and outdoor equipment market.

High-quality outdoor and extreme sports equipment retailer eXXpozed faced significant scalability challenges as it expanded its product range and international presence. AutoStore, empowered by Element Logic, provided a solution that dramatically reduced space requirements and boosted efficiency.

The AutoStore system enables eXXpozed to offer a wide product range while efficiently managing both e-commerce and in-store operations under one roof.

The project is notable for its compact footprint and unique integration — the AutoStore system is installed one floor below the retail store.

“For us, AutoStore was the best decision so far in terms of efficient and resource-optimized warehouse management.”

Andreas Oliver Bindhammer
Founder and CEO of eXXpozed

The Challenge: Traditional Warehousing Can’t Keep Up

As eXXpozed's popularity surged, its traditional warehousing methods struggled to keep pace:

• Manual, labor-intensive processes reduced efficiency
• Warehouse space lacked scalability
• Managing e-commerce, retail, and pickup orders increased complexity
• Customer expectations for speed and service continued to rise

“In the search for a future-proof logistics concept, various solutions were analyzed, but none seemed right — until AutoStore: simple, space-efficient, smart, and scalable.”

Andreas Oliver Bindhammer

The AutoStore system allows eXXpozed to manage both retail and e-commerce operations efficiently. Source: Element Logic

The Solution: Compact Efficiency for e-Commerce and Retail

The AutoStore system consists of 10,950 Bins stacked 16 levels high within a Grid.

The system occupies just 450 m², compared to approximately 3,500 m² required for a traditional warehouse storing the same volume.

Customers can even see the AutoStore Robots in action through a window, enhancing the retail experience.

“The fully automated warehouse integrates perfectly with our existing infrastructure and ensures long-term growth.”

Andreas Oliver Bindhammer

Twelve Robots operate on top of the grid, retrieving Bins and delivering them to Ports. Each Robot moves in any direction at speeds up to 3.1 m/s, coordinated by a central control system.

This eliminates the need for traditional warehouse aisles and allows pickers to work at compact workstations, improving efficiency and reducing physical strain.Customers can view AutoStore robots through a window, creating a unique retail experience. Source: Element Logic

Key Benefits: Dramatic Space Saving

AutoStore transformed eXXpozed’s warehouse into a highly efficient and scalable operation:

• Space efficiency: 450 m² vs. 3,500 m² (87% reduction)
• Higher picking speed: Up to 370 picks per hour
• Improved customer experience: Faster order processing
• Enhanced retail concept: Visible automation adds engagement

“AutoStore and our collaboration with Element Logic have significantly increased customer satisfaction and strengthened our market position.”

Andreas Oliver Bindhammer

eXXpozed Increases Customer Satisfaction

eXXpozed has successfully addressed its operational challenges and is now well-positioned for continued growth in the competitive sports and outdoor market.

With reduced space requirements, faster picking, and scalable infrastructure, the company can meet growing demand while maintaining high service levels.

AutoStore provides a strong foundation for future expansion, enabling efficiency, flexibility, and long-term sustainability.

AutoStore has transformed eXXpozed’s warehouse into a highly efficient and adaptable space. Source: Element Logic

Project Specifications

• Implementation type: Brownfield (existing site)
• Robots: 12 Robots
• Workstations: 3 Carousel Ports, 1 Conveyor Port
• Bins: 10,950 Bins
• Integration partner: Element Logic