AutoStore Named Winner of the 2025 Modern Retail Awards for Best Fulfillment Strategy

‍NEDRE VATS, NORWAY (December 22, 2025) – AutoStore, the global leader in intelligent fulfillment, today announced announced it is a winner of the 2025 Modern Retail Awards in the category of Best Fulfillment Strategy, for adapting its automated retail fulfillment system to power the world’s first fully robotic vertical farm in collaboration with OnePointOne. AutoStore is named a winner alongside Sam’s Club, ButcherBox, Ulta Beauty, and H&M.  

The Modern Retail Awards recognize companies redefining how commerce operates in a rapidly changing retail landscape. AutoStore stands out by proving that the same automation system can power everything from fast-moving retail warehouses to automated vertical farms, helping operations run more efficiently and adapt to new challenges.

With more than 1,850 systems deployed across 60+ countries, AutoStore is a core part of fulfillment operations worldwide. This award recognizes the company’s ability to adapt that same automation backbone to an entirely new environment: agriculture. In partnership with vertical farming company OnePointOne, AutoStore applies its robotic grid technology to create Opollo Farm, the world’s first vertical farm run entirely by robots. Instead of storing consumer goods, the system manages living crops, precisely controlling water, light, airflow, and harvesting with minimal human handling

"Fulfillment is no longer just about moving goods faster; it’s about building infrastructure that can adapt as business models evolve."

— Parth Joshi, Chief Product Officer, AutoStore

“Fulfillment is no longer just about moving goods faster; it’s about building infrastructure that can adapt as business models evolve,” said Parth Joshi, Chief Product Officer at AutoStore. “This project showed that the same automation building blocks and solutions powering retail can be extended into entirely new domains, like food production, without rethinking the system from scratch. That kind of flexibility is becoming essential as retailers face tighter margins, labor constraints, and growing pressure to localize supply chains.”

By extending its automation platform beyond traditional warehouses, AutoStore shows how fulfillment systems can reduce dependence on labor, shorten supply chains, and operate efficiently in space-constrained environments. The Opollo Farm model delivers produce closer to consumers, uses significantly less water than traditional farming methods, and reduces transit time, proving that fulfillment strategy is no longer limited to retail alone.

The award highlights a broader shift in how companies think about fulfillment. Not as a fixed warehouse function, but as a modular, adaptable layer of infrastructure that can support new business models, industries, and sustainability goals.

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To learn more about AutoStore and its approach to scalable fulfillemnt, visit: https://www.autostoresystem.com

Media Contact:

Patrik Wallgren, AutoStore, patrik.wallgren@autostoresystem.com

About AutoStore

AutoStore™ holds a simple yet powerful vision: to store and move things for everyone, everywhere. Founded in Norway, we've grown into a global technology company. AutoStore uses advanced software to automate and orchestrate order fulfillment. Our goal is to ensure orders arrive faster than ever, with minimal environmental impact. That’s how we help brands exceed customer expectations.

We have more than 1850 systems in 63 countries, and we grow continuously as a community of employees, partners, customers, suppliers, and connected technologies. Automation should make life easier, and by listening carefully to our community, we innovate to meet the industry’s most complex needs. With AutoStore™, brands gain speed, efficiency, and improved workplaces. And much more floor space.‍

AutoStore – moving things forward

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